Smart Bidding With Google Ads

Smart Bidding With Google Ads

Google has a number of automated bidding features that can be used by beginner or novice Google Ads users.  The question we are often asked is, should I hand over control of my ad budget to Google?  Let’s take a look …. What exactly is Smart Bidding? In...
Google Ads Best Practices

Google Ads Best Practices

If you have a budget and are considering using it on ads that can help you penetrate your target audience, you’re best using it on a proven platform, one that averages monthly traffic of over 1.77 billion visits in Canada —Google. To be more specific, you should give...
WordPress SEO Plugin

WordPress SEO Plugin

WordPress SEO Plugin Do you want your WordPress website to rank higher on search engines? It is important for your site to have good SEO – and that can be quite complex! The WordPress SEO plugin by Yoast is our plugin of choice. Here is what it can do for your site:...
YouTube TrueView Ads

YouTube TrueView Ads

Are You Advertising On YouTube? Are you advertising on YouTube?  Did you know that an ad on YouTube will reach almost 1 in 3 people on the Internet¹ .  This makes it one of the best places to connect with your customers.  Business owners are using TrueView ads for...
3 Steps to Define Your Purpose and Vision

3 Steps to Define Your Purpose and Vision

One thing all entrepreneurs have in common is this:  It’s so hard to step out into the unknown NEXT when what you have is comfortable.  There is no guaranteed comfort in the next stage.   Good may be comfortable, but what about Great?   How do you get out of the...