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Feature Blog Post
Past Blog Posts
Grow Your Business with Google Ads
You don’t need to be a marketing expert to get people to visit your website, but you do need to know what will work. That means going to where your...
Digital Marketing & Direct Mail Marketing
Combining Direct Mail Marketing with Digital Marketing can increase the success of your marketing campaigns by 25% or higher than mail drop alone....
Increase your Facebook Engagement Rate Ranking
In your Facebook ads reporting (Ads Tab) you will see a column for Engagement Rate Ranking. The expected engagement rate calculates the likelihood...
How To Identify Your Target Market
Everyone is telling you to narrow down your Target Market. Few are showing you exactly how to do that! Here is a great worksheet from
The Six Rules of Great Outdoor Signage
Outdoor signage has two objectives - 1) Catch People's Attention & 2) Leave a Lasting Impression. Effective signage should be focused on bringing customers into the store. Consider the following when creating outdoor signage to promote your business:...
How To Set Up Your ‘Google My Business’ Page
Do you have a Google My Business Page? When people search for you, does your phone number show up? Is the right address and website listed? Did you know that claiming your Google My Business Listing is the #1 way to ensure local customers find you? ...
Unlock Your Online Success – 5 Ways To Choose Keywords
Having a keyword strategy for your business is no longer optional if you are considering promoting your business online. Search Engine Optimization (SEO), Content Marketing, Pay Per Click, Google Adwords, and Social Media, no matter how you choose to market...
Google Advertising vs Search Engine Optimization
Is it better to use paid search (Pay Per Click) versus Search Engine Optimization (SEO)? This is a question that we hear very often and the answer is often "It Depends". Both strategies have benefits and drawbacks. Let's start by understanding each approach: What is...