Feature Blog Post

Out of Content Ideas? June Social Media Holidays to the Rescue!

Let’s be honest: coming up with fresh, engaging social media content every week can be a real struggle. If you’ve ever stared at a blank screen...
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Past Blog Posts

The 4 Pillars of Great Creative

The 4 Pillars of Great Creative

78% of consumers say brands should show how they can be helpful in everyday life.1 Here are some tips from Google to create effective, impactful advertising:Show real people in real situations in your images and video. 64% of consumers said they took some sort of...

The Internet is Flooded with Thought Leadership

The Internet is Flooded with Thought Leadership

A recent study discovered that the pandemic spawned a huge increase in the amount of B2B thought leadership content. Unfortunately, 71% of Decision-Makers say that less than half of the thought leadership they consumed gave them valuable insights. What Is Thought...

Smart Bidding With Google Ads

Smart Bidding With Google Ads

Google has a number of automated bidding features that can be used by beginner or novice Google Ads users.  The question we are often asked is, should I hand over control of my ad budget to Google?  Let's take a look .... What exactly is Smart Bidding? In Smart...

Google Ads Best Practices

Google Ads Best Practices

If you have a budget and are considering using it on ads that can help you penetrate your target audience, you’re best using it on a proven platform, one that averages monthly traffic of over 1.77 billion visits in Canada —Google. To be more specific, you should give...

Grow Your Business with Google Ads

Grow Your Business with Google Ads

You don’t need to be a marketing expert to get people to visit your website, but you do need to know what will work. That means going to where your potential customers will be. Google. People take to the internet to look up items they need for any number of reasons....

Digital Marketing & Direct Mail Marketing

Digital Marketing & Direct Mail Marketing

  Combining Direct Mail Marketing with Digital Marketing can increase the success of your marketing campaigns by 25% or higher than mail drop alone.   Using cross-media tactics results in greater exposure to your business by increasing traffic to your website and...